Whilst tech touch is really very straightforward and a great way of communicating with customers at scale, I often find myself having to explain and defend what it does and…
The Customer Success Elements were introduced by Gainsight in 2018 as a tool for solving Customer Success business challenges. I would recommend reading this Gainsight post written about it here.…
At a very simplistic level, data and research can be drawn from marketing and sales practices to maximise the impact on retention. Let’s look at a couple of simple examples:…